Programme Overview

12 March, Wednesday

8.30AM 

Onsite Registration Opens

10.00AM 

Exhibition Opens

10.00AM – 11.00AM

Opening Ceremony at Conference Area, Hall F

11.00AM – 11.30AM 

Topic
Engineering Balance: The Hofmann Advantage in Modern Tyre Service Solutions

Speaker
Lau Den Nee, Manager at Wegmann Automotive GmbH – Malaysia

11.30AM – 1.00PM

Lunch

1.00PM – 5.00PM

Tyre Flip Challenge 

Flip a tyre and make a difference! Donate S$10 per flip (up to 5 flips per person, with a daily limit of 5 participants) and support the Singapore Children’s Society.

Participants who successfully complete 5 flips will receive an exclusive TyreXpo Asia Tote Bag.

Located at the Activity Zone

1.00PM – 2.00PM 

Topic
Driven by Innovation: How Kumho Shapes the Future of Tyre Technology

Speaker
Benjamin Chong, Malaysia Country Manager at Kumho Tire 

2.00PM – 3.00PM

Topic
Future of Tyre Digitalisation Business and Intelligent Tyre System

Speaker
Ron Lee, Vice President, Head of Business Development at BANF 

6.00PM

Exhibition Closes

13 March, Thursday

10.00AM

Exhibition Opens

11.00AM – 3.00PM

Tyre Flip Challenge

Flip a tyre and make a difference! Donate S$10 per flip (up to 5 flips per person, with a daily limit of 5 participants) and support the Singapore Children’s Society.

Participants who successfully complete 5 flips will receive an exclusive TyreXpo Asia Tote Bag.

Located at the Activity Zone. 

11.00AM – 11.10AM

Topic
Forum Opening Presentation

Speaker
John Stone, Owner of Sapphire Media Services

11.10AM – 11.55AM

Topic
Tyres Technology in Design and Manufacturing – The Next Level

Speaker
Guy HeywoodVice President of Sales & Marketing at Hankook Tire Europe 

11.55AM – 12.40PM

Topic
Latest Innovations in Mobile Tyre Fitting Equipment

Speaker
Ralph Dubbeldam, Managing Director at Techno Marketing Group 

12.40PM – 1.40PM

Lunch

1.40PM – 2.25PM

Topic
 How RFID is Driving the Future of Smart Tyres

Speaker
Evelyn Ong, Senior Sales Manager at Beontag 

 2.25PM – 3.10PM

Topic
Comparisons between Alternative Rubber and Tyre Recycling Systems

Speaker
Jacob Peled, Executive Chairman at Pelmar Engineering

3.10PM – 3.20PM

Topic
Forum Closing Presentation

Speaker
John Stone, Owner of Sapphire Media Services 

6.00PM

Exhibition Closes

14 March, Friday

10.00AM

Exhibition Opens

10.20AM – 10.30AM

Topic
Forum Opening Presentation

Speaker
John Stone, Owner of Sapphire Media Services 

10.30AM – 11.15AM

Topic
The Growing Trend of Women in Tyre Supply Chain Management

Speaker
Natalia Van De Sian, Director at Tyrecon 

11.00AM – 3.00PM

Tyre Flip Challenge

Flip a tyre and make a difference! Donate S$10 per flip (up to 5 flips per person, with a daily limit of 5 participants) and support the Singapore Children’s Society.

Participants who successfully complete 5 flips will receive an exclusive TyreXpo Asia Tote Bag.

Located at the Activity Zone.

11.15AM – 12.00PM

Topic
Ocean Freight Market Trends: Impact on Supply Chain Tyre Industry

Speaker
Karim Hamadache, Business Development Manager at EV Cargo 

12.00PM – 12.45PM

Topic
The Next Level in OEM Tyre Management & Design

Speaker
Stephan Van Leeuwen, Sales Director OEM at Magna Tyres Group 

12.45PM – 12.55PM

Topic
Forum Closing Presentation

Speaker
John Stone, Owner of Sapphire Media Services 

5.00PM

Exhibition Closes

The above information is accurate as at 25 February 2025 and is subject to changes.